✦The Blog
Notes on the work.
What we're learning, building, and arguing about, straight from the studio floor.
AI & DevelopmentVibe Coding with Claude Code: Pros and Cons
AI agents like Claude Code can turn a sentence into working software in minutes. Here's an honest look at where that speed helps a studio like ours, and where it can quietly hurt you.
Jun 20, 20267 min read
Process & StrategyWhy We Still Write a Design Brief Before Writing Any Code
AI agents made implementation nearly free. That moved the real bottleneck upstream, to whether anyone actually agreed on what to build. Here's the brief format that keeps fast execution from becoming fast rework.
Jun 23, 20266 min read
Client WorkThe Real Cost of a "Quick" Client Revision
"Just move this button" sounds like a five-minute fix. In practice it can touch your design system, your copy, your breakpoints, and your QA pass. Here's why small requests aren't small, and how we scope them before they snowball.
Jun 26, 20266 min read